Insider advice from ReadWriteWeb author Rieva Lesonsky.
It’s every startup’s dream – to get the attention of the people who matter. You might think that refers to customers or clients, or even venture capitalists or angel investors.
Nope. We’re talking about bloggers.
Sure, investors and customers are vital to the success of a startup business, but few things can turn your tech startup into the “it” company on everyone’s lips (and tweets) as quickly as getting mentioned by a prominent blog or blogger.
As a journalist and blogger myself, I know a thing or two about what captures the attention of the media, about what makes a founder or company interesting. Here are some tips to get you started on your attention-getting campaign – from bloggers or mainstream journalists. (While I’m concentrating on bloggers here, many of these tips could also help you get the attention of a relevant newspaper or magazine writer or columnist.)
Read the full article on ReadWriteWeb.com
- Five Tips for Startups to Attract Media/Blog Coverage (markevanstech.com)
- Three Free Things Every New Startup Should Do (nibletz.com)